Marketing News, New Products

Benefit Launches First Super Brand Day on TikTok Shop

The kick-off includes two new products.

Benefit Cosmetics has launched its first Super Brand Day on TikTok Shop. Running July 23 – 29, the kick-off includes two new products exclusively on the shop: Porefessional Matte Primer and Porefessional Power Powder. TikTok’s Super Brand Day is designed to showcase a brand to highlight special deals and more. In addition to the launches, Benefit will offer new bundles: The Benetint Jelly Donut Set containing the best-selling Benetint and High Beam highlighter for $35 and The Fan Fest Masc...

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